Full Name
Danny Russell
Job Title
Owner
Company
Russell Consulting Ltd
Speaker Bio
Danny is the founder of Marketing Consultancy, DRC, that helps organisations to grow. DRC works to improve all aspects of Customer Experience & Strategy (and thus commercial success) by efficiently creating and using insight, data and analytics.
He has held a variety of senior roles across different industries with Boots, Kraft/Mondelez, British Airways, Sky, PaddyPower/Flutter and O2 Telefonica. He founded DRC in 2015 and has worked with small and large businesses including 21st Century Fox, The Economist, SSE, Ladbrokes, Metro Bank, Vodafone, Zwift and LeCol.
He spent 4 years on the AURA Council serving as Chair in 2010-11 (growing membership numbers and satisfaction) as well as 4 years on the Board (2 years as Chair) of the UK Market Research Society (MRS). He holds a number of Non-Executive Director/Advisor positions with agencies and suppliers across the sector; is a Life Fellow of the MRS and recipient of the Insight 250 Award in both 2021 and 2022.
He has held a variety of senior roles across different industries with Boots, Kraft/Mondelez, British Airways, Sky, PaddyPower/Flutter and O2 Telefonica. He founded DRC in 2015 and has worked with small and large businesses including 21st Century Fox, The Economist, SSE, Ladbrokes, Metro Bank, Vodafone, Zwift and LeCol.
He spent 4 years on the AURA Council serving as Chair in 2010-11 (growing membership numbers and satisfaction) as well as 4 years on the Board (2 years as Chair) of the UK Market Research Society (MRS). He holds a number of Non-Executive Director/Advisor positions with agencies and suppliers across the sector; is a Life Fellow of the MRS and recipient of the Insight 250 Award in both 2021 and 2022.
