Join us for a discussion on the evolving challenges facing the streaming industry. As streaming businesses strive for profitability, there's a pressing need to balance high quality video delivery with effective cost control. With the shift towards ad-supported services resembling traditional Cable TV, for example, it becomes even more critical to deliver high quality experiences, despite rising broadband costs. We'll explore the importance of understanding how audiences perceive content quality and the necessity for streamers to optimize their delivery strategies. We'll talk about how next generation solutions use AI to leverage perceptual quality measurement technology to optimize encoding, reducing CDN costs without compromising video quality. What are your options to reduce streaming costs by 15% or more while ensuring optimal viewing experiences?