Name
Driving viewership, better user experience and value in connected entertainment
Date & Time
Tuesday, March 12, 2024, 4:20 PM - 4:40 PM
Gabriel Cosgrave Zach Belmont
Description

Hear from content service provider Paramount and multi-platform provider Xperi how they are utilising content first media platforms and programmatic advertising to drive viewership, while creating additional value and revenue across the connected entertainment ecosystem.

Location Name
Kensington
Full Address
etc.venues 155 Bishopsgate
155 Bishopsgate
London EC2M 3YD
United Kingdom