Name
Agencies: The new data collaboration power users of TV advertising
Date & Time
Tuesday, December 10, 2024, 11:50 AM - 12:10 PM
Lauren Wetzel Sarah Walker
Description

Media agencies have become pivotal in leveraging data collaboration to power more innovative TV advertising strategies. In this fireside chat, Lauren Wetzel, CEO of InfoSum, and Sarah Walker, CEO of Choreograph EMEA, explore how media agencies safely access data from multiple parties to deliver high-performing advertising campaigns across TV and video platforms while prioritizing the privacy of consumers and protecting the security of their client’s data.

Location Name
Hall Two
Full Address
Kings Place
90 York Way
London N1 9AG
United Kingdom