Name
The now and the next for attention
Date & Time
Wednesday, December 11, 2024, 2:00 PM - 2:20 PM
Speakers
Description
The video landscape has transformed dramatically in recent years, driven by technological advances, shifts in viewer behaviour, and the rise of streaming platforms. In this session, we’ll explore the evolving viewing experience and discuss how brands can leverage this new landscape now to place attention at the core of their strategies, fostering stronger connections with audiences. We'll also chat about the ‘what next’ in the rapidly developing attention measurement space.
Location Name
Hall One
Full Address
Kings Place
90 York Way
London N1 9AG
United Kingdom
90 York Way
London N1 9AG
United Kingdom