Name
Turn up the impact: Data-driven insights that make digital audio campaigns work harder
Date & Time
Tuesday, April 29, 2025, 2:10 PM - 2:25 PM
Tom Streetley Faye Trinquart
Description

One year on from launching DAX ID, discover the insights and trends that have made audio campaigns more effective than ever.

 

From 1st party data to partnerships with a range of complementary data providers, digital audio targeting is on the up.

 

Global launched DAX ID last year to bring advertisers cookie-free digital audio measurement across all environments and devices. It champions quality, transparent data integrations from partners, teeing up advertisers to test new ideas and hit the sweet spot: driving business forward.

 

The boldest, bravest brands can combine targeting and measurement tools with data partnerships – from sources you wouldn’t expect – to build creative and effective campaigns through digital audio.

 

Join Global’s Commercial DAX Director Tom Streetley and DAX Strategy Director Faye Trinquart as they examine 2025’s most effective digital audio campaign opportunities – and unveil a brand-new partnership for DAX advertisers to access.

 

You’ll discover:

 

· Where digital audio is excelling in data targeting and measurement

 

· The big winners using DAX ID to measure their audio advertising campaigns

 

· A ground-breaking data partnership to inspire advertisers to think bigger and create world-class campaigns

Location Name
The Future of Audio & Entertainment
Full Address
etc.venues County Hall
Belvedere Rd
London SE1 7PB
United Kingdom