Name
A deep-dive into VW’s multi-channel success
Date & Time
Tuesday, April 29, 2025, 11:30 AM - 11:45 AM
Sarah Robson Louise Twycross-Lewis
Description

Accurately measuring cross-channel campaign effectiveness is one of the biggest challenges for advertisers. For VW, achieving a holistic understanding of their multi-channel investment was critical. This session will bring together industry leaders from On Device, PHD, and VW to showcase how cutting-edge cross-media measurement can unlock deeper insights and drive smarter media decisions.

Location Name
The Future of Brands - Data, tech & effectiveness
Full Address
etc.venues County Hall
Belvedere Rd
London SE1 7PB
United Kingdom