Full Name
Becky Moffat
Job Title
Chief Marketing Officer
Company
HSBC
Speaker Bio
Becky’s career has spanned multiple sectors including Financial Services, Media and Publishing and Retail. Her career has focussed on understanding customers and using technology to meet their needs. She is a leader in digital transformation, digitally lead marketing and proposition development and, with a background in economics, has consistently focussed on both marketing and investment effectiveness.
Since joining HBSC Becky has held a number of positions including; Head of Retail Propositions and Current Accounts for the UK Bank, Group Head of Customer Marketing for Wealth and Personal Banking and Chief Marketing Officer for HSBC UK accountable for both Retail and Corporate marketing. Becky’s role has expanded during 2024 to encompass Customer, Propositions and Marketing.
Becky is a non-exec director for a travel startup, a member of the IPA Effectiveness council, a Judge for multiple marketing awards and is a member of the Effie (Marketing Effectiveness) Council.
Since joining HBSC Becky has held a number of positions including; Head of Retail Propositions and Current Accounts for the UK Bank, Group Head of Customer Marketing for Wealth and Personal Banking and Chief Marketing Officer for HSBC UK accountable for both Retail and Corporate marketing. Becky’s role has expanded during 2024 to encompass Customer, Propositions and Marketing.
Becky is a non-exec director for a travel startup, a member of the IPA Effectiveness council, a Judge for multiple marketing awards and is a member of the Effie (Marketing Effectiveness) Council.