Name
Euronews Group: Evolution of a legacy network through innovation, advertising and strategic partnerships
Date & Time
Tuesday, March 11, 2025, 4:25 PM - 4:40 PM
Speakers

Description
In this session, we'll explore Euronews Group's transition from a traditional broadcaster to an ad-supported model leader. We'll hear how and why the leading international TV news channel in the EU, reaching over 160 countries in 19 languages, is focusing on CTV and FAST, and the way they intend to leverage targeted audiences and advertising on a global scale. We'll also hear how Euronews Group is working with AI to enhance its newsroom, improving its impact and viewer experience. We'll also examine the impact of key partnerships, such as its collaboration with Rakuten, in expanding distribution of its channels and apps, reaching and monetising new audiences.
Location Name
Stage 1
Full Address
155 Bishopsgate
Bishopsgate
London EC2M 3TQ
United Kingdom
Bishopsgate
London EC2M 3TQ
United Kingdom