11.20pm - 11:35am (15 mins)
Spotify & Channel 4: When Streaming Giants Collide
With over 600 million fans globally streaming music and podcasts they love throughout their day, Spotify offers brands the opportunity to reach the right audience, in the right way, at the right time. In this session, Spotify’s Head of Advertising Sales EMEA, Rak Patel sits down with Channel 4’s Head of Marketing, Iain Walters to explore how the UK’s biggest free streaming service leverages Spotify’s personalised and immersive environment to drive measurable business results. Get the inside scoop from these two industry leaders as they share strategies for successful storytelling and uncover the creative possibilities when two streaming giants collide.

Chair: Rak Patel, Head of Advertising Sales, EMEA, Spotify    
Interviewee: Iain Walters, Head of Marketing, Channel 4    

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11.35pm - 11:50am (15 mins)
How Digital Audio Stack Ups Against the Rest
AdsWizz recently launched a report that showcased how digital media stacked up against the rest of the media mix. Whilst most staunch audio advocates will not be surprised by the results, you will be shocked at the lack of ad spend given how audio continues to perform at such a high level for advertisers. Join this session as Lyndsay Lynch and Rowan Hamill show how the European audio market stacks up against the rest.

Presenter: Lindsay Lynch, Business Development Director, AdsWizz    
Presenter: Rowan Hamill, Director, Business Development, UK & IE, AdsWizz 

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