2:00pm - 2:15pm (15 mins)
Beyond the Platform: The Creative Potential of Podcast Advertising
Join Acast as we share strategies to captivate your audience and seamlessly integrate podcast advertising into your multi-channel approach. Through illuminating case studies and innovative tactics, unlock the full creative potential of podcast advertising and embrace its accessibility for all.

Presenter: Jack Preston, Global Head of Acast Creative, Acast
Presenter: Gabriella Cox, Group Business Director, Acast

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2.15pm - 2:30pm (15 mins)
Cookies are gone, but Audio targeting is better than ever
Tired of hearing about cookies and would like to find out how to evolve and revive your digital audio strategy? Join this session for a tangible approach to future-proof audio targeting and driving impact across plan and other channels, alongside TUI's real-life success story.

Chair: Isobel Langley, Head of Agency, GroupM
Presenter: Ridhi Jogia, AV Implementation Director, EssenceMediacom

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