Kush started his media career at Zenith 14 years ago, as a graduate in the Investment team, after moving here from India to attend university. He spent 10 years in Investment before moving into Planning to be a Client Partner across some of Zenith UK’s biggest accounts including Reckitt, Uswitch and Three Mobile.
In 2022 Kush was inducted into the inaugural ‘Media Leader Future 100 Club’ and in 2023 he was promoted to Head of Investment at Zenith. Over the past few years he has worked across several categories including Finance & Tech (Uswitch, Aviva, Natwest), Beauty (Coty), Telco (Three), FMCG (Reckitt), Retail (H&M, Carpetright), and Alcohols (Edrington, Beam Suntory, Sipsmith).