Phil has the specific remit of ‘future-proofing’ clients via big picture thinking, macro-insight and innovation inspiration, whilst also making media innovation more actionable in the ‘now’. He has worked across many blue-chip clients including VWG, HSBC, Unilever, HP.

He has authored OMG’s flagship thought leadership pieces: Thrive: The Future of Wellbeing; Beyond 2021 – The Next Decade ; Level Up – The Future of Gaming ; Audio Futures – The Sound Of The Future ; Retail 2.0 - The Future of Shopping; Hit The Switch - The Future of Sustainable Business, but converts them into executional roadmaps for global clients who want to get to the future faster.

Phil has also delivered keynotes on the future of media and marketing in London, New York, Moscow, Berlin, Frankfurt, Dublin, Rome and Copenhagen, and is a tech advisory board member, an AdWeek columnist and a guest lecturer. He has over 22 years’ experience, from working in tech, marketing and advertising in London, Dublin & Auckland.

He was also awarded a green swimming badge [for 25 metres] in 1987.