Lauren is a seasoned expert in building and scaling global social media functions, with extensive experience leading high-performing teams and fostering cross-functional collaboration. Known for her strategic "test and learn" approach, Lauren delivers data-driven, innovative campaigns that generate measurable success.

At Hasbro, where she has spent the last five years, Lauren manages the social media presence for iconic brands like Play-Doh, Peppa Pig, and Transformers. She works closely with Paid Media, PR, and Campaign Planning teams to create cohesive, impactful brand strategies.

Lauren’s marketing expertise earned her a nomination for the prestigious 2023 "Women in Toys" award, recognizing her contributions to the industry. Prior to Hasbro, she held key roles at King/Activision, Mind Candy, and Electronic Arts.