Full Name
Zach Belmont
Job Title
VP, International Programmatic Revenue
Company
Paramount
Speaker Bio
Zach Belmont, serving as the Vice President of International Programmatic Revenue at Paramount, plays a pivotal role within the Paramount Advertising International Division. His responsibilities encompass spearheading advertising sales monetization and strategy for the company’s direct-to-consumer streaming business and linear Pay TV portfolio beyond the US across international markets. Zach's purview extends to overseeing both direct and indirect programmatic partnerships with brands, DSPs, and SSPs across global markets.
Over his 7-year tenure at Paramount, Zach has been instrumental in developing the programmatic and digital platform capabilities. Collaborating closely with various departments including content, legal, distribution, streaming and product teams, he consistently delivers revenue-driving commercial and creative solutions for the business.
Drawing on his extensive background in Programmatic advertising, Zach's journey began at OpenX where he managed DSP integrations and partnerships on the demand side. His expertise later led him to focus on buyer development within brands and agencies, advocating for programmatic advertising and optimising publisher inventory through private marketplace and programmatic guaranteed deal types.
Over his 7-year tenure at Paramount, Zach has been instrumental in developing the programmatic and digital platform capabilities. Collaborating closely with various departments including content, legal, distribution, streaming and product teams, he consistently delivers revenue-driving commercial and creative solutions for the business.
Drawing on his extensive background in Programmatic advertising, Zach's journey began at OpenX where he managed DSP integrations and partnerships on the demand side. His expertise later led him to focus on buyer development within brands and agencies, advocating for programmatic advertising and optimising publisher inventory through private marketplace and programmatic guaranteed deal types.
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