Jay Richards co-founded Imagen Insights to close the conversation gap between brands and Gen Z consumers. He now equips some of the biggest household names with brutally honest feedback, data and insights from the Imagen Insights Gen Z community to help inform their successful marketing strategies. From a rebellious start while at school to now the Co-Founder of Imagen Insights, a Forbes 30under30 entrepreneur and Mediatel's Future Leader finalist of 2020, Imagen Insights has helped the likes of Amazon Prime Video, Google and Unilever to engage their target demographic.