Home
About
Who attends
Venue
2022 Gallery
Agenda
Agenda
Speakers
Key Themes
Sponsors
Register your interest
AGENDA
Opening Credits
9:00 AM - 9:05 AM
Steve Scaffardi, Adwanted Events & The Media Leader
Mobilise the revolution: The number one thing that will ignite audio on the media plan
9:05 AM - 9:20 AM
Matt Deegan, Folder Media
Omar Oakes, The Media Leader
How is the digital revolution enhancing confidence in audio planning?
9:20 AM - 9:40 AM
Demi Abiola, mSix&Partners
Ella Sagar, The Media Leader
Charlie Brookes, Octave Audio
Krissie Ford, Bauer Media Advertising
Brand safety considerations for digital audio - from content to technology
9:40 AM - 9:55 AM
Ella Sagar, The Media Leader
Brieuc Verwilghen, AdsWizz
Using audio to achieve brand and performance objectives in the same campaign
9:55 AM - 10:10 AM
Tom Mardon, Tesco
Sam Tidmarsh, Adwanted Events
Panel: How are today’s buyers really thinking about audio?
10:10 AM - 10:40 AM
Wendy Moores, Direct Line Group
Sam Tidmarsh, Adwanted Events
Howard Bareham, Trisonic
Steve Dunlop, A Million Ads
COFFEE BREAK
10:45 AM - 11:15 AM
The future of Spotify: Rising to the 20% challenge
11:15 AM - 11:30 AM
Lee Brown, Spotify
Omar Oakes, The Media Leader
Will cross-media measurement be a silver bullet for increasing audio spend in the Netherlands?
11:30 AM - 11:45 AM
Ton Schoonderbeek, NMO
Preserving legacy and preparing for change: An Ipsos view on audio measurement
11:45 AM - 12:00 PM
Mario Pac, Ipsos
Paul Ruston, Ipsos
The impact of word-count on audio ad effectiveness
12:00 PM - 12:15 PM
Jason Brownlee, Colourtext
Anne Tucker, Adwanted Connected
Cancer Research UK: A connected, hyperlocalised approach to media
12:15 PM - 12:30 PM
José Shea, EssenceMediacom
Silke Zetzsche, AMA
Panel: Paving the path forward for audio measurement: What steps must we take?
12:30 PM - 1:00 PM
Sam Austin, Goodstuff
Gemma Lee, Dentsu
Omar Oakes, The Media Leader
LUNCH BREAK
1:00 PM - 2:00 PM
Securing radio accessibility in a tech-filled future
2:00 PM - 2:15 PM
Matt Payton, Radiocentre
Less is more: The new strategy of NRJ Group in France
2:15 PM - 2:25 PM
Cecile Chambaudrie, NRJ Global
François Quairel, The Media Leader France
Skyrock Radio (France): Why independence matters
2:25 PM - 2:40 PM
Bertrand Spinelli, Skyrock Radio
François Quairel, The Media Leader France
Audio’s role in Swedish cross media measurement
2:40 PM - 2:55 PM
Peter Mackhé, Sveriges Annonsörer (Association of Swedish Advertisers)
Jack Benjamin, The Media Leader
The great debate: The number one thing that will ignite audio on the media plan
2:55 PM - 3:40 PM
Omar Oakes, The Media Leader
Rak Patel, Spotify
Michelle Sarpong, Audio & OOH
Ollie Chadwick, AdsWizz
Jackie Lyons, Havas Media Group
Closing Remarks
3:40 PM - 3:45 PM
Steve Scaffardi, Adwanted Events & The Media Leader
Networking Drinks
3:45 PM - 6:00 PM