With 25 years in the industry, Jenny has had a career in 3 parts: client, platform and agency. A ‘media planner by trade’, she’s held senior roles in brands such as BT, Sainsbury’s and ITV, leading media and marketing before moving to agencies, setting up Annalect in the UK for Omnicom and leading Essence at GroupM. Then, after several years at Meta leading Marketing Science for EMEA, she recently returned agency-side, having just joined Dentsu as the UK&I CEO for Media. A north Londoner born and bred, she can normally be found running around London parks and finding places for some wild swimming.