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AGENDA

Networking and reception
12:30 PM - 1:15 PM
Session One:
Ensuring budget follows audiences into TV streaming
Getting advertising budget to follow audiences into streaming
1:15 PM - 1:30 PM
Spencer Charters
Corus Entertainment
What happens if linear budget leaks out of premium TV during the transition to streaming
1:30 PM - 1:50 PM
Guy Bisson
Ampere Analysis
Panel & Open Forum: The barriers to buying streaming TV, and how we eliminate them
1:50 PM - 2:30 PM
Christina Summers
Netflix
Moira Gilderson
Dentsu
Julie Spina
Google
Jon Watts
CIMM
Wade Kuiken-Rogers
GroupM Nexus
Robert Allan
Home Hardware
Break
2:30 PM - 3:00 PM
Session Two:
The road ahead for Canadian media
Three broadcaster roadmap items that buyers should appreciate
3:00 PM - 3:40 PM
Ken Davie
Rogers Sports & Media
Jérôme Leys
Quebecor
Gigi Forth
CBC & Radio-Canada Media Solutions
From media sellers to outcomes-focused business partners: what two buyers want next from TV
3:40 PM - 4:10 PM
Justin Lebbon
Adwanted Events
Raven Opatovsky
Tim Hortons
Shane Cameron
Omnicom Media Group
Panel: What is the client business case for supporting Canadian media?
4:10 PM - 5:00 PM
Alastair Taylor
Publicis Media Canada
Sonia Carreno
Interactive Advertising Bureau of Canada
Kevin Johnson
GroupM
Samantha Kelley
Touché!

If you would like to attend, please email justin.lebbon@uk.adwanted.com